Your business has one of the best products and services in the market. You have launched a product destined to solve most of your customers’ pain points. But that is not enough to beat the stiff competition in the online market. Having the best product does not guarantee you customers and sales.
You need leads and more leads for your business. This should not come as a surprise if you run an online business.
In the online market, those with the most leads win. They can make the most sales by reaching out to a large customer base. In this article, we make it easy to start generating leads for your business. Here are the tips you should employ and improve the leads coming to your business.
Tip #1 – Use a live chat software
Another step to increase the number of leads to your business is using Live chat software. When customers visit your website, they are probably looking for a product or service or just want to know more about your brand.
They may have some burning questions to ask, and this is made possible with a live chat on the website.
With a live chat feature on your website, you can engage with customers, answer their questions, and easily convert them to buyers. Every visitor to your website is a lead, and having a live chat on your website makes it easy to convert them to buyers.
For example, AVRillo conveyancers use a live chat software on their website to convert their existing organic traffic.
Tip #2 – Run a contest or giveaway
A contest or a giveaway is one of the most effective ways to generate the most social leads for a business in a short time. This is how it works – your business offers to give a prize to a participant who refers their friends to share your content on your social media profile.
If you have a significant following on most social media platforms, you can use this method to drive more leads to your business.
You can also get more creative with the actions participants should take to get a prize. For instance, participants can refer to, tag, and share your product or content to win a prize.
Tip #3 – Use LinkedIn lead generation software
The choice of a tip here depends on your industry, and the speed at which you want to drive most leads to your business. You can conduct a LinkedIn lead program to draw more people into your funnel. There are a lot of LinkedIn lead generation tools out there that you can use for this program.
LinkedIn is home to over 800 million users, and studies show that LinkedIn users are 2X more likely to convert. You can start by registering your business on LinkedIn, increasing your followers, and using lead generation tools to drive people to your business.
Tip #4 – Improve website speed
If you are selling online, then your business must have a website. A website is like a physical store where online shoppers can visit your business and order products. An online store should have quality product images and be easy to navigate.
If you want to generate leads for your business, you can start by answering a question on Quora and other community forums. You can also comment on other blogs to get your name and business out there and generate more leads for your business.
You should be more generous with your comments on social platforms if you want to capture attention and make people want to know more about your business.
You can do more to generate the most leads for your business. You can guest blog, use influencers to market your brand, share videos on YouTube, and use PPC.
If your business is just starting, you can use LinkedIn and lead generation tools to put your business out there. With more leads coming to your business, you can convert more visitors and make the most sales over time.