Subaru of America, Inc. today reported 42,054 vehicle sales for September 2021, a 30 percent decrease compared with record September 2020 (60,103) due to inventory constraints caused by the global microchip shortage. The automaker also reported year-to-date sales of 462,802, a six (6) percent gain compared with the same period in 2020.
“Our retailers continued to show record sales efficiency in September, despite the continued challenges from the global supply chain disruptions,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “As we head into Q4, Subaru is proud to offer exceptional vehicles built for value, safety, fun and family.”
In September, Crosstrek was the top performer by volume with 11,864 vehicle sales. WRX/STI sales for September 2021 increased 20.1 percent over the same month in 2020. Year-to-date (YTD), Forester leads by volume with total sales of 132,254 vehicles. When compared with the same period in 2020, Outback posted a 15.6 percent increase YTD, while Crosstrek and WRX/STI carlines posted YTD increases of 31 percent and 37.5 percent, respectively.
“Our adventure-ready vehicles, including the all-new Outback Wilderness and Forester Wilderness, continue to impress car buyers looking for enhanced off-road capabilities and trail-tested confidence,” said Jeff Walters, Senior Vice President of Sales. “As the automotive industry continues to face challenges on several fronts, Subaru retailers remain focused on delivering an outstanding customer experience.”